1. Please briefly introduce ‘KIM'S MI’.

KIM'S MI pursues artistic and modern designs inspired by Korea’s traditions, hanbok, and culture. We showcase products of elegant charm and originality by harmoniously combining tradition and regional cultures with a modern sensibility.

2. Was there a special reason for developing the ‘Hanbok Mugunghwa Magnetic & Brooch’?

I had an opportunity to visit a souvenir shop with a buyer and saw a variety of souvenir items. This is when I realized there were not many elegant items that captured the beauty of Korea. As a metal design major, I decided to produce a souvenir that would express the meaning of Korea’s Mugunghwa and hanbok. I aimed to help tourists feel a closer connection to our culture through practical items like magnetic brooches and decorative interior items.

3. What aspect did you focus on the most in developing the product?

I wanted to naturally introduce the Mugunghwa, the national flower of Korea, to both domestic and international tourists by incorporating it into hanbok accessories. I also aimed to convey the meaning of hanbok through items like traditional socks, fans, and flower shoes. Additionally, I put a lot of effort into reinterpreting traditional elements in a modern fashion, focusing on colors, shapes, and materials.

4.What challenges did you face during the production process?

The biggest challenge was creating a design that is easily accessible to customers while effectively conveying the meanings of the Mugunghwa and hanbok. Combining tradition with the Mugunghwa required significant thought, and I had to revise several prototypes to maintain the desired quality and colors. Furthermore, achieving a balance between functionality and aesthetics in the eco-friendly packaging design was also challenging.

5. What was the most memorable moment during the contest?

I remember explaining my aspiration to promote Korea’s traditions abroad during the third-round interview. I am truly pleased to see that we are currently exporting to four countries, fulfilling that aspiration. Additionally, I am grateful for winning an award in the souvenir category of the Korea Tourism Competition which has provided us with credibility and the opportunity to share the beauty of Korea with the world.

6. What are your future plans?

KIM'S MI is currently signing MOUs and sales contracts with France, Japan, and Bulgaria for K-goods, and continuously striving to promote Korea’s traditions abroad. Our goal is to ultimately become a global brand by focusing on design and product quality and establishing Korean tradition as a masterpiece.